Call of Duty: Black Ops 6 Could Boost Game Pass by Up to 4 Million Subs

[akira__]

At the Cost of 6 Million Lost Sales, Analysts Predict.


As Sun Tzu once said, "A great general wins first, then seeks battle."
We have another chapter of doing the exact opposite of that quote. Game Pass creates an incentive against sales, as games are included in the subscription service. From the layoffs and studio's closures this year, we have seen that Xbox will not save teams or projects from loss of sales because of Game Pass.

This brings the question: Will Xbox support the companies/teams creating Call of Duty even if there are lower sales/revenue or will they have another round of layoffs?
And what will that mean for COD franchise in the coming years?

Call of Duty: Black Ops 6 Could Boost Game Pass by Up to 4 Million Subs — but at the Cost of 6 Million Lost Sales, Analysts Predict - IGN

Analysts predict Call of Duty Black Ops 6's Game Pass launch could boost subscriber numbers by up to four million, but at the cost of up to six million lost sales.

www.ign.com

Edit: Added link of source material by Christopher Dring.

Call of Duty: Black Ops 6 could boost Game Pass subscribers by 2.5m to 4m

The launch of Call of Duty: Black Ops 6 into Game Pass will hurt sales of the game, but will see millions of subscriber…

www.gamesindustry.biz

Wedbush boss Michael Pachter believes that putting Call of Duty in Game Pass could result in up to six million lost sales, based on the idea that 25% of Game Pass subscribers may have bought the game anyway. However, he adds that the move could result in between three to four million people signing up to Game Pass to access the title.

Ampere's chief games analyst Piers Harding-Rolls is a little more conservative, and believes that Call of Duty will result in a 10% increase in Game Pass Ultimate subscribers (so 2.5 million). He also says that not all of those will be completely new users, as it will include those upgrading from Game Pass Core and Game Pass Standard (Call of Duty will only be available in the 'Ultimate' tier). In fact, he feels a 'good chunk' of new subscribers will come from those tiers.

 

[ethomaz]

Predictions... let's see how it turn out.

 

[Gediminas]

Could or won't

 

[Johnic]

LMAO, that's it? And how many of those are for a month only? That's dire and it's the best case scenario.

IGN on damage control, trying to spin it as a positive.

 

[Bryank75]

Isn't this from that clown, Pachter?

 

[akira__]

Isn't this from that clown, Pachter?

The source of the IGN article is a article by gamesbiz industry written by Chris Dring. Pachter was one of the analysts.

Updated the thread.

 

[Bryank75]

Just until we start the review and impressions thread....

Seems there may be a graphical downgrade

 

[akira__]

Just until we start the review and impressions thread....

Seems there may be a graphical downgrade

"Oh no we suck again"

 

[KvallyX]

Just until we start the review and impressions thread....

Seems there may be a graphical downgrade

Zuby? LOL

 

[saltyashell]

Are COD review embargos always this late? Only 2 reviews posted on Open Critic

8.5 from Xboxera
9 from IGN

Getting that low a score from a shill site like Xboxera suggests to me the reviews might not be as sky high as some were speculating.

 

[AllBizness]

No Pro patch, no buy.

 

[KvallyX]

Are COD review embargos always this late? Only 2 reviews posted on Open Critic

The multiplayer review portion was later previously.

 

[quest4441]

The only increase that is going to happen is people already having a lamepass sub playing the campaign and then uninstalling, we will see the usual x million players played our yearly slop tweet and nothing more

 

[Entropi]

CoD is big enough to impact the number of GP subscriptions positively. No questions there. However, like with all Xbox does, it will somehow come back to bite them in the ass.

 

[Vertigo]

I don’t see it doing much for gamepass subs. Warzone is what’s played now.

 

[Systemshock2023]

If you play MP on the regular why wouldn't you buy the game instead of multiple GP subs?

 

[Gediminas]

CoD is big enough to impact the number of GP subscriptions positively. No questions there. However, like with all Xbox does, it will somehow come back to bite them in the ass.

Wow, that MAU!

 

[Gediminas]

If you play MP on the regular why wouldn't you buy the game instead of multiple GP subs?

GP is free? Didn't you know? We were told this hundreds of times

 

[Muddasar]

Microsoft will regret putting COD on Gamepass.

ABK even more.

Mark my words.

 

[Boswollox]

It won't boost it by four million. But hell, let's say it does. How long does that boost last? One month? Two months? It isn't sustainable when it's just cheaper to buy the game than it is to buy gamepass.