Diablo IV is the fastest selling Blizzard Game of All Time

John Elden Ring

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5 Jul 2022
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IRVINE, Calif.--(BUSINESS WIRE)--Diablo® IV, the highly anticipated new installment of the iconic Diablo series, is now live. Already, it is Blizzard Entertainment’s fastest-selling game of all time, with Blizzard’s highest pre-launch unit sales ever on both console and PC*. In the four days since early access started on June 1, Diablo IV has been played for 93 million hours, or over 10,000 years --- the equivalent playing 24 hours a day since the beginning of human civilization.





* Fastest selling based on more units sold on all platforms before launch (through June 5, 2023). Sell-through figures based on reporting received from digital partners and Blizzard internal reports.
 

anonpuffs

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Gods&Monsters

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Microsoft already infecting Blizzard with spin and random stats instead of real numbers.

Good for Diablo. They need a win after 10 years.
 

KnittedKnight

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The marketing campaign for this game has been everywhere. Old media, new media, TV, internet, social media you name it. They spent big money on the marketing campaign of this game. Big prime slots on TV at several channels.

It better do well. All they're saying here is that it got the best pre-order numbers of a Blizzard game ever.
 
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