Assassin's Creed creator and MMO veteran sound off about AI in game dev: "The money is still going to drive absolutely everybody to do it"
AI is here, and game developers are already looking to the future
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In a recent issue of Edge Magazine, former lead producer on Assassin's Creed and current head of Haven Studios, Jade Raymond, joined Everquest 2 co-director Raph Koster for a chat about the uses of AI content in AAA game development. They believe that AI content in gaming will happen regardless of public opinion as companies invest in new technology to facilitate game development.
In the Edge magazine interview, Raymond, now developing the PS5-exclusive shooter Fairgames at Haven, argues that AI content generation could have value in the initial R&D phase of development, potentially offsetting growing budgets and shrinking schedules into more manageable timeframes.
"AAA games have gone from taking teams of 50 people two years to make to now sometimes taking teams of hundreds of people more than ten years to make," she said. "At Haven, one way we are evolving to improve our production processes is through investing in R&D around generative AI and machine learning, in the belief these technologies will eventually help game developers reverse that trend, and unlock more creativity from developers and players alike."