Nintendo wants to avoid scalping with its next console

John Elden Ring

The Thread Maker
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5 Jul 2022
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FURUKAWA SAID THE COMPANY WILL AIM TO AVOID RESELLERS BY MAKING AS MANY CONSOLES AS POSSIBLE

During the Q&A session at Nintendo’s most recent General Meeting of Shareholders, one person asked if Nintendo would be taking measures to prevent people from reselling its next console, to make sure it ends up in the hands of those who actually want to play it.

“With regard to resale measures when launching new hardware, we recognise that the most important thing is to first produce and ship in numbers that can meet customer demand,” Nintendo president Shuntaro Furukawa said. “We will then consider whether there are any other possible measures that can be taken.”

Scalping has been an issue in the games industry for some time, especially in recent years when the PlayStation 5 and Xbox Series X were in short supply.Although Nintendo hasn’t had to deal with it on a hardware level for a while, it does occasionally happen with some of its special edition games. Last year, the special edition of Xenoblade Chronicles 3 sold out instantly in the US, resulting in the $89.99 set being scalped on eBay for up to $350.