Persona Fans know these games are playable on playstation. Its not a problem. Persona 3 remake will be made playable everywhere. Also Persona 6 will sell gang busters now that persona isnt bogged down by 1 platform. Persona 6 10 millions units sold first year. IF the game is good as their past titles. Only thing i dont like about the xbox persona marketing deal is game pass. Game Pass is shit.
You don't seem to understand.
Current Persona fans know these games are playable on PlayStation, but what about would-be new fans who aren't aware of the IP or keep up with news regarding it? If they're in the West, chances are they are completely oblivious to Persona 3 Reload being a PlayStation game unless they're a core enthusiast who's already a fan of the franchise in the first place.
So effectively, Sega/Atlus are gimping growth of the IP on PlayStation by excluding it from all Western marketing for the upcoming remake. They're denying the platform that, by virtue of having many more players, naturally provides more potential growth. It's either that or they suspect the IP will never grow much beyond where it currently is, because statistically speaking the audience on Xbox would be a fraction of what it is on PlayStation, which is already a small fraction of the totoal PlayStation install base.
And in terms of B2P growth, that would proportionally hold true when scaling for future customer growth across both platforms. Sega/Atlus should know this looking at the sales results for Soul Hackers 2 on Xbox vs. the other platforms. There's a reason most JRPGs just sell better on PlayStation and Nintendo, and I don't see this Game Pass strategy really leading to organic bolstering of B2P sales on Xbox for Atlus's games, which is what they and Sega really want out of this deal, whether they publicly say so or not. That's what any independently functioning publisher would want...unless of course they're internally floating the idea of a MS acquisition and want to use these Game Pass deals to measure engagement metrics. But that's a whole different realm of speculation.
Also you are 100% delusional to think Persona 6 is going to do 10 million units in its first year. The IP hasn't had anywhere
near that type of growth on Xbox or even Steam to drum up an organic B2P audience that could uplift it to 10 million in even 3-4 years, let alone one. Not as a full-priced game and likely not even as a more budget-priced release. You people have to start actually being realistic about this IP's selling power. If it had the level of growth we've seen with Dark Souls games, then maybe 10 million Year 1 would be possible.
But the truth is, Persona simply isn't at that level. It's not at Final Fantasy's level, either, and that's done maybe 4 million or a bit more so far in its first six months of release on a single platform. We still don't even know the release schedule for Persona 6 i.e if it's a timed exclusive to PS5 or not, though I personally wouldn't bet on it. Even so, assuming the brand now has even half the selling power of Final Fantasy or Dragon Quest (two much larger franchises), if 6 were multiplat from Day 1 and there is no Switch 2 version at the time it could maybe do ~3 million in its first year. 3.5 million as a realistic maximum, and that would still require it be an excellent game and not have gimped marketing.
Which would mean, Sega/Atlus have to actually mention non-Xbox platforms like PS5 and Steam in their Western marketing, and if this deal with Microsoft extends to even Persona 6, then that won't happen. Imagine gimping sales potential on your bigger platforms, imagine gimping fanbase growth in general, just for a $$ bag from Microsoft that may or may not involve Game Pass (further suppressing B2P sales).