The way P3R is advertised with the Xbox focus is idiotic

[Box]

Nobody is going to buy an Xbox or sub to gamepass just for Persona, they are not even allowed to post this on the PlayStation channel. Most people who play persona are PlayStation fans, if they don't know the game exists it will just flop hard.

What was Sega thinking with this stupid marketing deal?

 

[Nhomnhom]

Let SEGA/Atlus find out.

It's my favorite Persona but I'm waiting until it shows up on PS+ or becomes dirt cheap.

 

[Heisenberg007]

Yeah, not advertising to the fans on their preferred platform is absolutely stupid.

Sega is trying to appeal to a new group of audience, but they aren't realizing that Xbox players are not Persona's audience. If they were, they would have purchased PlayStation by now and played one of the 5 Persona games.

 

[toadsage44]

Sega's run by idiots. They've been chasing that M$ money since the beginning of this gen - they don't care how it makes them look, as long as they get that paycheck

 

[Shadow2027]

Yeah, not advertising to the fans on their preferred platform is absolutely stupid.

Sega is trying to appeal to a new group of audience, but they aren't realizing that Xbox players are not Persona's audience. If they were, they would have purchased PlayStation by now and played one of the 5 Persona games.

i think less than half the people who tried on gamepass even got Arsene in PS5R per achievement data. Sad as thats not even that long into it. Money talks but ultimately i think it damages the perceived quality of the games moving forward and ultimately sales

 

[Nhomnhom]

Sega's run by idiots. They've been chasing that M$ money since the beginning of this gen - they don't care how it makes them look, as long as they get that paycheck

What is funny is that they chose MS as a partner once it was obvious PlayStation had all the momentum.

Sega bet is that Gamepass money doesn't come at the cost of sales on PlayStation, I think they are mistaken.

As a thought experiment, lets imagine if MS had FFVII Remake/Rebirth marketing and the game released day one on Gamepass and piratable on PC as well... the game wouldn't have half it sales.

 

[BigMclargeHuge]

Watch it sell like crap on Xbox and sell more on PlayStation anyway.

 

[voke]

When Xbox was the lead platform in the USA, that was the peak of JRPG slander online. their audience do not buy JRPGS. They were the ones that said " you should play a real RPG like mass effect or skyrim"

 

[AshHunter216]

When Xbox was the lead platform in the USA, that was the peak of JRPG slander. their audience do not buy JRPGS.

They went from bashing Japanese games and mocking anyone who plays them for the past 2 gens to hoping that MS buys up every major Japanese publisher.

 

[Ezekiel]

If I was a publisher/studio and a very desperate MS came knocking at my door, wanting to have some type of deal, any deal, then I would also relieve them of their money, give them a nice little pat on their head, and cash in.

 

[solidsnake_1]

Vote with your wallets

 

[Nhomnhom]

They went from bashing Japanese games and mocking anyone who plays them for the past 2 gens to hoping that MS buys up every major Japanese publisher.

Not because they want to play those games but because they want a "win" over PlayStation players (we know they don't play them even when they become availiable on the subscription they already paid for),

 

[Impulse]

2 reasons why this deal actually makes sense:

- Sega's biggest growth vector for Atlus fare is likely PC, this doesn't compromise that, and if new people in the Xbox userbase find Persona that would be icing on the cake.

- Sometimes you have to make these sort of deals to create the perception that you are not beholden to one platform. If they don't make deals with Nintendo or Microsoft, then Sony will start demanding that Sega make more concessions to them.

 

[thicc_girls_are_teh_best]

What is funny is that they chose MS as a partner once it was obvious PlayStation.

Sega bet is that Gamepass money doesn't come at the cost of sales on PlayStation, I think they are mistaken.

As a thought experiment, lets imagine if MS had FFVII Remake/Rebirth marketing and the game released day one on Gamepass and piratable on PC as well... the game wouldn't have half it sales.

Yeah P3R sales in the West are going to be at best very flat and at worst really bad. How many PlayStation owners besides hardcore Persona fans (some of whom many not even be interested in a remake of an older/non-P5 entry?) even know the game is releasing on the platform?

None of the marketing has mentioned PlayStation whatsoever. Sega/Atlus aren't building an organic audience for the brand on Xbox; they're just making themselves dependents to Microsoft's money. At any point MS can decide they don't need the deal or will negotiate for a lower rate. When Sega & Atlus are then forced to actually try selling Xbox owners new Persona (or Yakuza, for that matter) games for B2P sales, that's when they'll realize how little inroads they made on the platform.

Because these Day 1 Game Pass deals aren't creating authentic customer bases organically.

 

[BroodCorp]

It makes no difference tbf. Every Persona fan already has a PS5.

 

[Old Gamer]

What was Sega thinking with this stupid marketing deal?

Greedy idiots who like to take cash upfront from the true architects of their hardware business demise.

 

[Nhomnhom]

It makes no difference tbf. Every Persona fan already has a PS5.

They just assume players are dumb and don't mind paying full price for something others get to play by paying a $12 sub.

 

[Yeona]

I don't think SEGA genuinely believes they are going to capture a new audience on Xbox. They are definitely not stupid, they have decades of data to pull from, including prior releases they've made this gen.

SEGA takes the PS audience for granted is more the thing. There is very little need for them to market on PlayStation. Persona has a very dedicated audience already, and given that it's a relatively niche genre, it's not an audience you need to sell to -- they generally already know whether they want to buy it or not.

To them, marketing excessively to an audience that is either already convinced they'll buy your game, or already convinced they don't care, is not worth as much as the bag of gold Microsoft is throwing at them. SEGA also doesn't give a fuck about Persona, ATLUS, or anyone else. They care about them less than INDEX Corporation did.

 

[Jim Ryan]

I don't think SEGA genuinely believes they are going to capture a new audience on Xbox. They are definitely not stupid, they have decades of data to pull from, including prior releases they've made this gen.

SEGA takes the PS audience for granted is more the thing. There is very little need for them to market on PlayStation. Persona has a very dedicated audience already, and given that it's a relatively niche genre, it's not an audience you need to sell to -- they generally already know whether they want to buy it or not.

To them, marketing excessively to an audience that is either already convinced they'll buy your game, or already convinced they don't care, is not worth as much as the bag of gold Microsoft is throwing at them. SEGA also doesn't give a fuck about Persona, ATLUS, or anyone else. They care about them less than INDEX Corporation did.

You don't think they are afraid of a backlash?

I think PlayStation Atlus fans might feel slighted.

 

[Dabaus]

Nobody is going to buy an Xbox or sub to gamepass just for Persona, they are not even allowed to post this on the PlayStation channel. Most people who play persona are PlayStation fans, if they don't know the game exists it will just flop hard.

What was Sega thinking with this stupid marketing deal?

Good. Let it flop so gran blue fantasy can thrive. They probably signed this deal at the beginning of the generation when xbox could still have benefit of the doubt theyd do ok.