No it doesn't, this is a lie. Its peak CCU is well under the average of modern LEGO games; it's barely ahead of some of the 360/PS3-era LEGO games that got late ports to Steam (or if they weren't late ports, got Steam releases when the platform was in its relative infancy).
It's likely closer to 10K, not 25K. And remember, Steam keys are a thing where those users can get the game as under-MSRP.
It's pitiful, especially considering Valve take their 30% cut out of that. Then, considering the costs of the port, that'd put them in the red for the Steam version. That's a failure.
Those Youtube & Twitch ads cost more than $1.5 million.
Well on PS5, I expect a lot of those same parents are more likely to get them Astro Bot. On Switch, they're likely to get them some Mario game, be it Odyssey, Brotherhood, or Jamboree. And on Steam, well, there's just a ton of other choices to be had.
I don't think the holidays will be as kind to LEGO Horizon as your hopium is hyping.
