Price and accessibility. $70 games versus $40 games, does price really matter? Anything higher is absurd.

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Gamernyc78

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I think $40 Helldivers has shown devs that if competent and well priced, a game can take the industry by storm.
 
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reziel

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I think $40 Helldivers has shown devs that if competent and well priced, a game can take the industry by storm.
The price tag definitely made it easier for the less privileged or ones with a less paying job to afford it for sure. If Helldivers was $70 it may have sold high but I definitely believe it wouldn't have been as high as it is now.
I definitely agree with GaaS games not needing to be $70.
We can blame the Call Of Duty franchise for that one they started it with their in game marketplace with WW2. It launched a week after the games official release and they've been preying off of people ever since the whole franchise since then has been a GAAS and others think it's okay to charge their games the same price.
 
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Yurinka

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No, not another Helldivers thread but granted it is a prime example of price and accessibility. It is on an upward spiral, breaking some Sony records and getting in the hands of many gamers and alot has to do with the quality, word of mouth but also price point. Same can be said with FTP games such as Fortnite.

With alot of big budget games selling for $70 and a good amount failing, do you think some companies seeing Helldivers 2 success and it's price point will reconsider their budget/pricing strategy?

(devils advocate, Pay Day 3 was $40 but bombed but we all know why).
Well, it's a complicate topic. In one side, they must secure enough revenue to cover the costs and be profitable. In case of AAA games, costs are huge so makes more sense to not being F2P at least at launch, and maybe move to F2P down the road if the game becomes pretty profitable and its addon revenue is enough to keep carrying the postlaunch development and server costs.

The thing is, most F2P players don't pay anything. And most of the ones who pay, pay only a little, normally the average is a bit under these $40.

I think charging $40 is a great middle point because they make sure that the average revenue per player will be higher than the typical one in F2P games, and everyone paid at least that. While at the same time, it's a more accesible entry point that the $70 (around $80 for Europe) of a full priced game.

In MP and GaaS, it is key to have the biggest amount of userbase possible specially at launch. So to go for a more accesible entry point. But going F2P is too risky, specially in these days having a more saturated market.

Big ass AAA instead have a huge budget to recover, and their brand normally helps them sell the game at full price. People doesn't seem to have any issue with games like CoD and many similar shooters, FIFA and many similar sports games, GT and many similar racing games being full priced games. $70/80€ may seem too expensive, but nowadays most (non-Nintendo) full priced games get discounted super quick becoming even cheaper that these $40, in a few cases even at launch.

The good thing about charging in advance and not being F2P is that they make sure they got a good enough revenue from the player if the game sells well, which means that they rely less in monetization from addons. Which means they can afford having a less aggresive monetization compared than to when they are F2P and rely only on addons monetization.

It is a very difficult thing to balance. Because the game may be unprofitable for being too generous or to lose players and also become unprofitable and/or short lived for having a too aggresive monetization.

I think it's a per case scenario. We have some cases of stunning success in F2P, full priced GaaS and $40 GaaS plus also many failures in all 3 approaches. Same as with being non-GaaS, we have countless cases of success and failures.
 
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Gamernyc78

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If your game duesbt sell it doesnt matter what price you put. I bet a big reason fir the overall decline in the industry are the $70 game pricing and subs going up all around. Greed ruins alot of things and gaming is no different.
 
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Gamernyc78

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Good point and it's absurd to even think of going higher. Deluxe editions and CE are just that.
 

Yurinka

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$70 also get discounted and price cutted beyond $40.

The correct pricing depends on many things, like the game type, pricing of similar games of that genre/size/budget, or the monetization in the game beyond that initial sale payment.

I mean yes, Helldiver 2 costs $40 but it's a GaaS. I already spent over $70 there.

Also, pricing is only one of many things involved in the success or not of a game. One of many things that give the game a perceived value and make it more less appealing for acquisition.

Helldivers 2 has been a huge success, but there are tons of $40 games that failed hard, and way more $60/$70 games that have been a big success. I think to find the correct pricing has to be made in case by case scenario, because they have to bring back huge budgets to make games profitable, and maybe to don't sell their game too cheap at launch could put some game away from profitability, while chosing a too expensive pricing too.
 

Nym

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Bought more indie games this year than AAA because the games are better and cheaper. Looking like the standard operating procedure moving forward for me.
 

Nhomnhom

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You can't look at a game like Final Fantasy VII Rebirth and think charging $70 is too much. It's just that very few games are worth a day one price, at least for me, but every year there are a few exceptions where you get a great game with great value even at $60 or $70.
 

Monkeyclaw

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The industry will surely just die and be super niche.
Donald Glover Reaction GIF


As long as the low effort bloatware and endless stale franchise sequels die with it, I see that as a plus.
Only on the brink of extinction do we evolve.

Press that Reset button.
 
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Gamernyc78

Gamernyc78

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As long as the low effort bloatware and endless stale franchise sequels die with it, I see that as a plus.
Only on the brink of extinction do we evolve.

Press that Reset button.
Could be a plus or we could end up getting samey AA budget games that are all narrow asf in scope. This can go alot of ways.