Sony: Totoki was refering to Bungie, not all PlayStation Studios in quote from financials
- Thread starter Jim Ryan
- Start date
So why didn't Genki translate properly and sing in unison with the fanboys?
Q: [G&NS and I&SS segments] What will be the keys to improving your operating margin?
A: G&S segment: When it comes to PS5, one challenge that sets this console cycle apart from PS4 and previous generations is that we find it difficult to reduce our costs during the course of the cycle. Unlike high-spec PCs, PS consoles enable us to offer an immersive experience for many people in a safe environment with affordable price. To offer that kind of experience, with costs for components like chips and memory on the rise, one key will be that we continue to sell consoles without substantial discounts [during the course of its product life-cycle] by engaging in product planning that ensures affordability for consumers. Another driver will be first-party titles. Strong titles that achieve growth on PS5, PCs and other platforms will widen our margins. We believe that we have opportunities for margin improvement and intend to pursue them aggressively.
its not specifically to bungie. Article is wrong.
A: G&S segment: When it comes to PS5, one challenge that sets this console cycle apart from PS4 and previous generations is that we find it difficult to reduce our costs during the course of the cycle. Unlike high-spec PCs, PS consoles enable us to offer an immersive experience for many people in a safe environment with affordable price. To offer that kind of experience, with costs for components like chips and memory on the rise, one key will be that we continue to sell consoles without substantial discounts [during the course of its product life-cycle] by engaging in product planning that ensures affordability for consumers. Another driver will be first-party titles. Strong titles that achieve growth on PS5, PCs and other platforms will widen our margins. We believe that we have opportunities for margin improvement and intend to pursue them aggressively.
its not specifically to bungie. Article is wrong.
Welp I'm glad they clarified though the damage was already done. They need better PR though, why has PR been this bad for over a decade?
But Bungie gotta be feeling heat. Maybe they should be brought in under PS studios so better structures can be enacted.
But Bungie gotta be feeling heat. Maybe they should be brought in under PS studios so better structures can be enacted.
this is cope and an unlikely interpretation of the statement. he talks about these same issues as "the problem of the organization" in broad context before naming Bungie in the following section:
Can't. gotta suck a mega corporation off. And they don't even know he exists. pathetic creature, really.
this was the worst acquisition in the history of this industry and i'm not even joking
We can also ask Takashi Mochizuki the same question. Sony should take tougher action against
Don't be clowns. It's all in the link ffs.
Still too early to say. We have to see how Marathon and Bungie’s other new IP turns out to be.
If they're a success that's a lot of money in Sony's pockets. They can still market the game towards PlayStation.