European monthly charts May. EA Sports FC 24 and GTA 5 top European charts in tough May.

[quest4441]

Marketing is supposed to the follow the golden adage of Show Don't Tell, if you have to tell people of the marketing campaigns and plans you are running then it is a failed marketing campaign but then again this is the same company that ran the eat monsters for breakfast campaign.

 

[ethomaz]

Marketing is supposed to the follow the golden adage of Show Don't Tell, if you have to tell people of the marketing campaigns and plans you are running then it is a failed marketing campaign but then again this is the same company that ran the eat monsters for breakfast campaign.

He called these standard marketing as "creative".
That explain a lot why they suck to market their games.

- Put outdoors in street buildings....
- Put ads in subway stations...
- Put ads in movie theaters...
- Put ads on Netflix, YouTube, etc...

What exactly is "creative" here?

 

[quest4441]

He called these standard marketing as "creative".
That explain a lot why they suck to market their games.

- Put outdoors in street buildings....
- Put ads in subway stations...
- Put ads in movie theaters...
- Put ads on Netflix, YouTube, etc...

What exactly is "creative" here?

Sadly this is the standard marketing vomit for any campaign that has some budget, the truly creative ones are done when you don't have a lot of budget behind it. But then again I can't blame them completely, Lulblade 2 is a 5 hr game with hardly any gameplay to actually run a campaign on