"We're not in the business of out-consoling Sony or out-consoling Nintendo. There isn't really a great solution or win for us, and I know that will upset a ton of people, but it's just the truth of the matter.
When you're third place in the console marketplace, and the top two players are as strong as they are, and have, in certain cases, a very discrete focus on doing deals and other things that make being Xbox hard for us, as a team.
I see commentary that if you just build great games, everything would turn around. It's just not true that if we go off and build great games, all of a sudden you're going to see console share shift in some dramatic way. We lost the worst generation to lose in the Xbox One generation, where everybody built their digital library of games. So when you go, and you're building on Xbox, we want our Xbox community to feel awesome. But this idea that if we just focused more on great games on our console, that somehow we're going to win the console race, I think doesn't really lay to the reality of most people.
There is no world where Starfield is an 11 out of 10 and people start selling their PS5. That's not going to happen."