Imagine blaming people for corporate greed. Capitalisms biggest win is, beyond a shadow of doubt, its capacity to have the guy at the bottom blame the other guy at the bottom while the guys at the top laugh their way to the bank.
The amount of people who were right on the edge of cancelling and this price rise put them over the edge will be a tiny percentage. But those people will be much more determined to tell people they are cancelling than someone who isn't cancelling will want to tell people they aren't.