The top said: Do something on PC.
The underlings (aka SIE) did the worst job they ever could do. Playing with Destiny numbers to puff it up. Laughable.
If you're going for PC, you better have your own launcher/store, and it better have the multiplats... only then can you cultivate the PC consumer and milk them like Valve. Problem is of course, that will require significant investment in creating the laucher and organizing the third-party support licensing angle + bridging PSN. Not to mention, all of that investment will be loss-leader type cause Steam got the PCMR on lock. So it's going to be a slow walk... cause the consumers won't jump ship while having massive libraries on Steam just because. It's a slow attrition process.