Yes it is. If only to set the record straight for potential buyers. It would be especially prudent in the face of MS's proven in court astroturfing FUD campaign.The only reason alot of you are hung up on sony not having any media presence is because you hang out too much on social media, and get frustrated with MS shills running rampant which does absltuley zero for the brand. No doubt sonys marketing could be improved and by media do you mean much wider then social? Because if so that is complete nonsense, they market where it matters e.g. champions league marketing.
Sonys job is not to dispel nonsense being spouted by shills, it's not sonys job to make folks feel better by fighting battles they want to get involved in with shills.
Do people not understand how news/FUD the same goes from Twitter to wider sites like Facebook or gamingbible? That crap can completely go to people whom aren't on game discussion sites like these, or don't already know better.